Contentingency
Content planning and approval for small marketing teams.
- Role
- Product design, brand and direction
- Stack
- Next.js, TypeScript, PostgreSQL
- Status
- Early access, by invitation
- Year
- 2026
What it is
Contentingency is a planning and production workspace for a marketer who runs several brands. Each brand gets its own brand book, and the work for all of them moves through one board, one inbox and one calendar.
Teammates can be invited in as members, and clients as viewers who can see the work.
The build
Work moves through six stages: ideation, production, review, approved, scheduled and published. AI agents draft plans and pieces of content, but they can only move work between production and review.
Ideation, approval, scheduling and publishing belong to people. The app never posts anything itself: a person marks a piece as published after sending it out.
The screens here show a sample brand, a made-up coffee roaster.
Still open
- "Published" is marked by hand. The app does not post to any channel.
- Connecting channel accounts and reading performance data are planned for the next version.
- Early access is by invitation and is not yet open to the public.
Next
Contact
Hiring for a creative technology role, or working on something that needs to become clearer, stronger, more useful, or more real? I'd like to hear about it.